Do you think social media marketing is good for your business? To some business owner, it is the next big thing to grow their business while other think is something with no practical advantage.
According to Hubspot, 80% of marketers in 2014, indicated their social media strategy and marketing effort increased their website traffic, with 92% of marketers claimed social media marketing was valuable for their business.
These statistics indicates by using the right social media marketing strategy, you can steadily increase your customer base and boost sales to your business. Let’s look at 5 ways social media marketing can improve your business:
5 Benefits Of Using Social Media Marketing & Advertising
A good reason why you as a business owner needs a social media marketing is to get more people nearby to visit your local brick-and-mortar stores.
Social media network has become so powerful that you can easily target a certain group of people, within a particular location or country to reach your business instantly.
A good social media marketing strategy can instantly drive a huge number of customers to your physical or online store.
Social media marketing is a way to Increase awareness for your brand by reaching millions of people who are more likely to be interested in what you offer.
There are nearly half of all human race on the social network whether on Facebook, Twitter, Google, Instagram, and others.
People come to Facebook and Instagram to find and share the things they like.
People are more likely to purchase from businesses that they feel connected to.
Increase Sales and Conversion:
This is another most important reason why you need a social media marketing for your business. You can increase your sales easily by getting people to complete transactions on your website.
Social media allows you to define a precise action you want from your visitors, from visiting your site multiple times, filling out forms, to booking a service from you.
Reach More People:
We have near 2 billion active monthly users on Facebook and over 700 million users on Instagram alone.
For instance, everything on Facebook boils down reach or connection. A good Social Media marketing strategy gives you part to reach more and unique people all over the world.
The more people you reach in connection to your business, the more relevant you become and that result to people buying your products or services because they known and trust you.
Traffic to Sales:
Another benefit why you need social media marketing is to send people to your website. You can leverage the social platforms to drive sales, get leads, such as email addresses, phone number from people interested in your brand or business.
We know the main reason why people use Social Media Network like Facebook or Instagram is to connect with their family, friends, check out what is happening around or update their status.
Social media gives you the power to communicate and engage with people who are connected to you or your brand or company.
I believe you now understood why social media marketing is good for your business and why you have to leverage this platform to gain more customers and boost sales in your business. Start your marketing efforts today to to drive more sales to your business.